Prima Donna is a Belgian luxury lingerie brand, a winner of many international lingerie awards and (more importantly) - customers’ votes wrldwide.
Created in 1865, PrimaDonna was originally a German brand, offering functional underwear.
In 1990, it was purchased by the Van de Velde group (Belgium), which was already producing garments for the brand, and gradually repositioned it as a large cup specialist.
PrimaDonna now promises flawless support (up to a J-cup), for unrivalled comfort, while preserving an elegant silhouette.
Collections flatter feminine curves with stylish and refined lines, decorated with delicate embroidery and lace, as well as tasteful prints.